25 years since setting up, Annabel Karmel has become the UK’s most trusted expert on good, tasty food for every age & stage, from eating during pregnancy and weaning to feeding toddlers and family food.
Annabel came to us looking for a partner with the expertise to develop a cutting-edge mobile app – something that would stand out in the market and serve the needs of her audience. Her audience consists of busy mums who need information, inspirations, resources and quick tools at their fingertips.
“With the mobile app world moving at such a fast pace, we also needed a team of mobile app experts who lived & breathed the latest trends, best practices and operating systems. HIROLA certainly matched all of our criteria.”
– Sarah Louise Smith, Head of Marketing & PR at Annabel Karmel.